WIN APAC Meeting in Macau

WIN is having a booth at this year’s ESOMAR APAC Conference in Macau. We have the most auspicious booth in the whole exhibition area, because we are WIN. Nothing beats that when in Macau. The 20th edition of the event promises to challenge, inspire, disrupt and give you a new perspective on a region that continues to grow. During these days, our members from the…

2019 International Research Day

What’s better than celebrating the International Research Day the day after gathering together on the occasion of our Annual Conference in Barcelona? “Just as oil is extracted from the depths of the soil, in the same way in market research data are extracted in raw form and then refined (or rather, aggregated) to create knowledge and generate value”. It is with this beautiful reflection by…

WIN World Survey (WWS) uncovers what people really think about their health

On the occasion of the World Health Day, on Sunday 7th April 2019, WIN has published Part 4 of the 2018 WIN World Survey (WWS) exploring the views and beliefs of 30,890 people from 40 countries across the globe. This survey reveals that, contrary to the constant negative news about health, most people today believe that they are healthy. Health in general A surprisingly low…

“Gender equality, balance and favouritism” from Malaysia

Today, Thursday 28th March 2019, Kala Sethu from Compass Insights, our member from Malaysia, is going to have a presentation on “Gender Equality, balance and favouritism”. She will talk about the results of the WIN World Survey 2018, conducted by WIN in 40 countries of the network. This year is the second edition of Women Icons, a study of which Compass Insights is the official…

WIN World Survey (WWS) 2018: Gender Equality

WIN has  published today, on the occasion of the International Women’s Day, the third parte of the 2018 WIN World Survey (WWS) exploring the views and beliefs of 30,890 people from 40 countries across the world. This survey reveals alarming attitudes and behaviors in many countries. GENDER EQUALITY Only 27% of people around the world believe that social attitudes and behaviours treat men and women…

WIN launches its first WIN World Survey (WWS)

WIN has published its 2018 World Survey exploring the outlook, expectations, views and beliefs of 30,890 people from 40 countries across the world. In particular, at the end of January, was lauched the Happiness Question. Philippines and Ghana the happiest countries. Vilma Scarpino, President of WIN, said: “The continued decline in Happiness across the globe may be attributed to the increasing instability in our political…